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Digital marketing has become a necessity for every business, whether a small business, a budding startup, a large business, or even a successful brand. If you have the right digital marketing skills, you will easily find great career opportunities. You can not only get a good job, but also start your own business or become a freelancer who works for national & international clients.

During our digital marketing course in Patna, we keep these things in mind so that you can become so good at digital marketing. You must know that it is a wide field that includes things like Search Engine Optimization (SEO), Social Media Marketing (SMM), Google Ads, Blogging, YouTube Marketing, Content Marketing, Pay-Per-Click (PPC) Advertising, Email Marketing, and much more.

It means that you can choose to build your career in any of these fields according to your passion, interest, and skills. Moreover, the best thing about this digital marketing course in Patna is that you don’t need any prior knowledge or skill to learn it. Our experienced mentors will cover all the concepts from the zero level.

To make a successful career in digital marketing, you don’t really need a degree or specific graduation. All you need is the right set of skills, for which our digital marketing training in Patna is your go-to option.

Along with quality learning experience, you also get to work on various types of projects, access premium digital marketing tools for free, get assistance in job placement, learn to start your own website/blog and make it big, as well as master how to become a successful Youtuber. All these things and more are part of this digital marketing course in Patna (Bihar).

On-the-go Data Capsules

Perfect for the busy learners, recorded video modules & other resources allow you to enhance your marketing skills at your own pace, wherever you are, enabling continuous learning without disrupting your schedule.

  • Flexible learning includes short, practical video tutorials that fit your busy lifestyle.
  • Each capsule is crafted to provide marketing insights and skills you can immediately apply to your projects.
     
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Peer-to-Peer Learning

Immerse yourself in a dynamic learning environment where you can interact, exchange ideas, and grow alongside your peers. Deepen your understanding and hone your marketing skills through real-world challenges. 

  • Meet and bond with like-minded individuals, sharing experiences and insights that enrich your learning journey.
     
  • Exchange tips, challenge each other’s assumptions, and learn collectively in a supportive, interactive setting. 
     
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Cohort-Based Learning

Immerse yourself in a collaborative, cohort-based learning environment, prioritizing hands-on problem-solving abilities. Enhance your skills within a community that flourishes through shared growth.

  • Participate in projects and discussions that tackle real-world challenges, boosting your problem-solving skills with collaborative insights.
  • Take advantage of a strong support network where peers inspire each other, fostering a spirit of growth and shared achievements.
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Last Mile Prep

Elevate your career trajectory with our intensive 7-day last-mile prep. This focused initiative gears you up for the job market, providing essential placement assistance and access to top hiring managers.

  • Offers detailed guidance and support, including interview preparations to boost your employment prospects.
  • Gain invaluable referrals and insights to enhance your career readiness in digital marketing.
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LearnLive Classesellips-iconSelf-Paced

Upskill yourself by gaining insights from leading professionals' vast experience.

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Practice

Sharpen your skills by learning through course assignments, live projects, and regular assessments and quizzes.

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Ask

Resolve your queries from industry experts with our dedicated one-to-one doubt-clearing sessions.

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Build

Craft a diverse portfolio and appealing resume, and optimize LinkedIn to showcase your data analytics skills.

Milestone 1 - Duration: 3 weeks

This milestone covers essential digital marketing strategies, audience research, and campaign execution alongside mastering website creation with WordPress. Learners will develop market insights, craft value-driven strategies, and build optimized, professional websites that align with marketing objectives.

Module 1

Fundamentals of Digital Marketing

  • Marketing Objectives
  • Business and Competitive Analysis
  • Customer Engagement
  • Brand Development
  • Campaign Execution
  • Market Analysis
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Case Study

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Module 2

Market Research

  • Market Understanding
  • Buyer Persona Development
  • Value Proposition Design
  • Research Techniques
  • Survey Development
  • Digital Marketing Strategies
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Case Study

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Module 3

Website Creation

  • WordPress Basics
  • Website Fundamentals
  • WordPress Configuration
  • Theme and Design Customization
  • Content Management
  • Advanced Features and Tools
Project

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Milestone 2 - Duration: 6 weeks

This milestone dives into the fundamentals of SEO, from understanding search engines and SERPs to advanced onpage, technical, and local SEO strategies. Learners will explore keyword research, content optimization, and schema markup while mastering tools and techniques to enhance site performance and visibility. It also emphasizes local SEO tactics to help businesses dominate neighborhood searches effectively.

Module 4

Introduction to SEO

  • SEO Fundamentals
  • Search Engines and SERPs
  • SEO Practices and Ethics
  • Keyword Essentials
  • Keyword Research Techniques
  • Advanced Keyword Analysis
Project

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Case Study

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Module 5

On Page SEO

  • On-Page SEO Basics
  • Meta Tag Optimization
  • Website Structure and Internal Linking
  • Content and SEO Integration
  • Avoiding Common SEO Mistakes
  • Comprehensive On-Page SEO Strategies
  • SEO Authority Factors
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Module 6

Technical SEO

  • Technical SEO Fundamentals
  • Sitemap Implementation
  • Robots.txt and Access Control
  • Link and Redirection Management
  • Enhancing SEO with Meta Tags
  • Security and SEO
  • Optimizing Site Performance and Mobile Usability
  • Advanced SEO Tools and Extensions
  • Schema Markup: Implementation and Validation
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Case Study

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Module 7

Web Analytics & Monitoring

  • Introduction to Google Search Console
  • Setup and Configuration of GSC
  • Sitemap Management in GSC
  • URL Inspection Techniques
  • Overview of Google Analytics
  • Setting Up Google Analytics
  • Advanced Reporting in Google Analytics
  • Introduction to Google Analytics 4
  • SEO Performance Reporting
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GSC & GA4

Module 8

Off-Page SEO & Reporting

  • Off-Page SEO Basics
  • Understanding Backlinks
  • Backlink Types and Their Impact
  • Backlink Acquisition Strategies
  • Content Submission Techniques
  • Link Building Best Practices
  • The Importance of Site Audits
  • Conducting Site Audits
  • Technical SEO Audits
Project

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Module 9

Content Marketing

  • Introduction to Content Marketing
  • Benefits of Content Marketing
  • Types of Content Marketing
  • Content Marketing Funnel: TOFU, MOFU, BOFU
  • Audience Research and Strategy
  • Copywriting vs. Content Writing
  • Role of Copywriting in Marketing
  • Effective Copywriting Techniques
Project

Travel blog

Case Study

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Milestone 3 - Duration: 3 weeks

This milestone focuses on mastering social media platforms like Facebook, LinkedIn, YouTube, and Instagram while developing effective marketing strategies. It also covers influencer marketing, including campaign planning, connecting with influencers, and leveraging paid promotions to enhance brand reach and engagement.

Module 10

Social Media Marketing - I

  • Social Media Marketing Basics
  • SMM Strategies and Organic Marketing
  • Social Brand Management
  • Audience Persona Development
  • Facebook Marketing Essentials
  • Utilizing Meta Business Suite
  • YouTube Marketing Strategies
  • Instagram Marketing and Content Planning
Project

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Case Study

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Module 11

Social Media Marketing - II

  • Introduction to LinkedIn
  • LinkedIn Strategy Development
  • Content Creation for LinkedIn
  • LinkedIn Page Optimization for Businesses
  • Twitter Marketing Techniques
  • Marketing with Pinterest
  • Social Media Marketing Strategy for Product Launch (B2B & B2C)
  • Key Metrics in Social Media Marketing
  • Utilization of Social Media Management Tools
  • Creation of Social Media Content Calendar and Progress Reports
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Module 12

Influencer Marketing

  • Introduction to Influencer Marketing
  • Benefits of Influencer Marketing for Brands
  • Successful Influencer Marketing Campaigns
  • Connecting with the Right Influencers
  • Influencer Marketing Platforms
  • Strategies for Paid Promotions, Gifts, and Giveaways
  • Brand Ambassadors and Affiliate Programs
  • Influencer Campaign Strategy and Setup
Project

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Milestone 4 - Duration: 8 weeks

This milestone focuses on mastering paid marketing strategies across platforms for B2B, B2C, and D2C. Learners will explore Meta Ads, Facebook Pixel, e commerce catalogs, and advanced tools for ad creation, targeting, and optimization. It also covers SEM, remarketing, and Google Ads, along with third-party advertising strategies like Disney+ Hotstar campaigns, ensuring a result-driven marketing approach.

Module 13

Introduction to Meta Ads

  • Performance Marketing Basics
  • Platform Types for Marketing
  • Competitor Analysis in Marketing
  • Platform Selection: B2B, B2C, D2C
  • Meta Ads Introduction
  • Facebook Page Creation and Boosting
  • Ads Manager & Ads Library Features
  • Campaign Structure and Objectives
  • Budgeting, Scheduling, and Detailed Targeting
Project

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Module 14

Meta Ads Campaign

  • Ad Placement Strategies
  • Creating AI-Powered Ad Mockups
  • Campaign Budget Optimization Benefits
  • A/B Testing and Dynamic Creatives
  • Brand Safety and Suitability Insights
  • Setting Up Brand Awareness Campaigns
  • Ad Placement Types: Advantage+ & Manual
  • Facebook Engagement and Conversion Strategies
  • Lead Generation: Ads, Forms, and Auto Chat Features
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Campaign

Case Study

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Module 15

Meta Ads Conversion Tracking

  • Setting Up Facebook Business and Ads Manager
  • Facebook Pixel Setup and Manual Installation
  • Pixel Integration: GTM and Plugins
  • Live Pixel Tracking via Chrome Extension
  • Pixel Reporting and Troubleshooting Techniques
  • Advanced Pixel Integration through Partners
  • Conversion API Setup with GTM
  • Custom and Lookalike Audience Creation
  • Utilizing Custom Conversion Audiences
Project

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Module 16

Meta Ads Reporting

  • Understanding Catalogues and Their Types
  • Creating E-commerce Catalogues
  • Introduction to Collection Ads
  • Campaign Performance Analysis
  • Optimizing Campaigns Effectively
  • Ad Automation Techniques
  • Rule and Creative Automation Platforms
  • Executing Campaigns on Meta
  • Managing Instagram Campaigns
Project

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Case Study

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Module 17

Google Search Ads

  • SEM Marketing Basics
  • Google Ads: Overview and Benefits
  • Google Ads Formats Explained
  • Smart Campaigns Introduction
  • Ad Objectives and Bidding Strategies
  • Setting Up Search Ads
  • Keywords in SEM: Importance and Types
  • Keyword Research Tools (Google Keyword Planner)
  • Using Negative Keywords Effectively
Project

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Case Study

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Keyword Research

Module 18

Google Display Ads

  • Ad Rotation Strategies
  • Ad Scheduling Best Practices
  • Dynamic Search Ads: Settings and Case Studies
  • Crafting Search Ad Copies with AI
  • Ad Extensions: Sitelink, App, Call, Callout, Location, Price
  • Display Campaigns: Setup Guide
  • Targeting Options: Placement, Topics, Demographics
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Module 19

Google Video Ads & Conversion Tracking

  • Video Campaign Goals and Subtypes
  • Video Ads Network and Frequency Capping
  • YouTube Ads Bid Strategies
  • Ad Scheduling for Video Campaigns
  • Creating Video Ad Sequences
  • Storytelling with Video Ads
  • Conversion Actions: Setup and Integration
  • GTM for Conversion Tracking
  • Using Conversion Linker Effectively
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Module 20

Google Shopping Ads & Retargeting

  • Remarketing in Google Ads: Overview and Benefits
  • Audience Manager and List Creation
  • Linking GA4 with Google Ads
  • Implementing Remarketing Audiences in Campaigns
  • Shopping Ads Setup with Google Merchant Center
  • Product Listing and Linking Merchant Center
  • Performance Max Campaign: Setup and Advantages
  • Demand Campaign Configuration
Project

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Milestone 5 - Duration: 4 weeks

This milestone focuses on leveraging automation tools and AI for efficient marketing. Learners will explore email and WhatsApp marketing strategies, Google AdSense setup, and freelancing fundamentals. It also covers creating impactful campaigns, landing pages, and content using AI tools, along with mastering workflows, analytics, and optimization for streamlined marketing success.

Module 21

Email, WhatsApp Marketing & Automation

  • Itroduction to Email Marketing and Its Benefits
  • Growing and Managing Email Lists
  • Crafting Effective Email Campaigns and Strategies
  • Creating Impactful Email Content
  • Email Marketing Analytics and Optimization
  • Overview of WhatsApp Marketing and Strategies
  • Integrating WhatsApp with Other Marketing Channels
  • Analytics, Optimization, and Compliance in WhatsApp Marketing
  • Marketing Automation: Tools, Workflows, and Importance
Project

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Case Study

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Module 22

Freelancing

  • Introduction to Google AdSense
  • Setting Up and Managing Google AdSense
  • Ad Units and Placement Best Practices
  • AdSense Reporting and Analytics
  • Getting Started with Freelancing
  • Freelancer Profile Creation and Optimization
  • Finding Your Niche and Domain in Freelancing
  • Client Outreach and Lead Nurturing
  • Freelance Platforms, Proposals, and Portfolio Building
  • Project Pricing, Time Management, and Billing
Project

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Module 23

Chat GPT & AI Tools

  • Creating Landing Page Copies with AI Tools
  • Developing Marketing Strategies Using AI (ChatGPT and Others)
  • Email Marketing Content Creation with AI
  • Social Media Content Writing Powered by AI Tools
  • Crafting Effective Ad Copies Using AI
  • Generating SEO-Optimized Content with AI Assistance
  • Building Marketing Funnels with AI Tools
  • Writing High-Quality Blog Posts Using AI
Project

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Module 24

Mega Capstone Project

Showcase your digital marketing expertise by applying everything you ve learned from SEO and paid campaigns to social media management and marketing automation. This real-world project lets you analyze data, craft strategies, and execute high-impact campaigns, proving your skills to potential employers.

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Canva
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Resume Revamp

Upgrade and polish resumes to make them stand out to potential employers.

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LinkedIn Optimization

Optimize LinkedIn profiles to improve visibility and networking opportunities.

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GitHub Mastery

Enhance GitHub profiles to showcase your projects and collaboration skills.

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Portfolio Building

Develop & refine a professional portfolio to demonstrate skills & projects.

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Pitch Perfect

Improve verbal
communication and
presentation skills.

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Mock Interviews

Prepare for job interviews through our 1:1 mock interviews and feedback.

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Job Ready

Climb the ladder that leads you to your dream job.

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Resume Revamp

Upgrade and polish resumes to make them stand out to potential employers.

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LinkedIn Optimization

Optimize LinkedIn profiles to improve visibility and networking opportunities.

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Industry-Recognized Certificate

Earn a certificate valued by top companies.

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Stand Out in Job Market

Fortify Your Profile to Increase Credibility

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Your Passport to Career Growth

Access Well-Paying Data Analyst positions

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Industry-Recognized Certificate

Earn a certificate valued by top companies.

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    Total Program Fee:

    45,000/-

    34,999/-

    Flat ₹10,001 OFF
    • Live instruction from Industry Veterans
    • Official certification in Human Resources
    • Vibrant community just like a College Campus
    • Hand-on curriculum with Real-Life Projects

Kushagra Bhatia

Founder, WsCube Tech
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Himanshu Tiwari

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Mukul Shokeen

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Pawan Kumar

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Neetiraj Singh

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Secure your spot quickly—seats are filling fast! Don’t miss out—enroll now and take the first step towards transforming your career!

WSCUBE TECH GRADUATES HAVE BEEN HIRED BY
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Secure your spot quickly—seats are filling fast! Don’t miss out—enroll now and take the first step towards transforming your career!

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4.9(10,462 Reviews)

(10,462 Reviews)

Hear From Our Alumni

I have been following WsCube Tech on YouTube since lockdown. Learned so much from there and then enrolled in their online course, and it was the best decision of my career. I was able to find a good job because of the skills I developed during the training.

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Experienced mentors and a good support team. The best thing for me was the flexibility of timings. I had to change my timings, and they shifted me to the other batch in the evening without compromising the quality. Great learning experience.

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Thank you, WsCube Tech, for the awesome digital marketing course in Patna. No theories, only practical things. After every module, we had to do assignments on our own. Our work was reviewed properly, and feedback was shared for improvement.

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I am proud to say that I have done my digital marketing training in Patna from WsCube Tech. There is no better institute than this. I liked the way of teaching with regular practice sessions and feedback on assignments. I highly recommend this.

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I have been following WsCube Tech on YouTube since lockdown. Learned so much from there and then enrolled in their online course, and it was the best decision of my career. I was able to find a good job because of the skills I developed during the training.

Profile

Experienced mentors and a good support team. The best thing for me was the flexibility of timings. I had to change my timings, and they shifted me to the other batch in the evening without compromising the quality. Great learning experience.

Profile

Thank you, WsCube Tech, for the awesome digital marketing course in Patna. No theories, only practical things. After every module, we had to do assignments on our own. Our work was reviewed properly, and feedback was shared for improvement.

Profile

I am proud to say that I have done my digital marketing training in Patna from WsCube Tech. There is no better institute than this. I liked the way of teaching with regular practice sessions and feedback on assignments. I highly recommend this.

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If you are wondering where to learn digital marketing in Patna, then WsCube Tech is the best institute for you.

After our digital marketing course in Patna, you can explore your career as:

  • SEO Executive
  • Content Marketer
  • Social Media Manager
  • Google Ads Professional
  • PPC Expert
  • YouTube Executive
  • Blogger
  • WordPress Website Designer
  • Email Marketing Expert
  • Digital Marketing Executive
  • Freelancer
The duration of the training is 4-5 months.

While doing digital marketing course in Patna with WsCube Tech, you will work on numerous important tools, like:

  • Google Analytics
  • Google Search Console
  • Google Tag Manager
  • Ubersuggest
  • Ahrefs
  • SEMrush
  • Google AdSense
  • WordPress
  • Canva
  • Shopify
  • Google My Business
  • VidIQ
  • Quora
  • Pinterest
Yes. Consider this an opportunity because digital marketing strategies can help you skyrocket your business.
Yes. You can do freelancing in any area of digital marketing. So, after the course, you can choose to become a freelancer in SEO, Google Ads, blogging, PPC ads, content marketing, etc.
Not to worry. You will have a dedicated account where the recordings of all the classes will be available. Here, you can watch previous classes for revision or to get the missed class.
Yes. WsCube Tech provides internship opportunities. Moreover, you can also apply for internships at any other company when you have the certification.
Our fee structure of digital marketing course in Patna provides options to pay in instalments. You can pay the fee of INR 29,500 without burden.
Yes. Our training prepares you for all aspects of digital marketing, making you ready for excellent job opportunities. You can easily find jobs in not only Patna, but also anywhere in India or globally.
Yes. Digital marketing is a skill that doesn’t require any specific degree or graduation.
Yes. When you complete the training, you will get a professional certificate that can be added to your resume/CV, allowing you to easily apply for high-paying jobs.
Yes. We offer two days of free digital marketing classes in Patna, that you can join without paying anything.
SEO stands for search engine optimization. It is the skill to improve the rankings of a website and its content on different search engines like Google. This is the most crucial part of digital marketing because it helps in bringing relevant traffic to the site and growing it.

In this course on digital marketing in Patna, we cover:

  • Search Engine Optimization (SEO)
  • Social Media Marketing (SMM)
  • Google Ads
  • Pay Per Click (PPC) Advertising
  • Content Marketing
  • YouTube Marketing
  • Email Marketing
  • WordPress Website Designing
  • Domain Marketing
  • Blogging
  • Google Analytics
  • Google Search Console
  • Google Tag Manager
  • App Store Optimization (ASO)
  • Online Reputation Management (ORM)
  • Third-Party Ads (MX Player Ads, Hotstar Ads, etc.)