Keyword Difficulty in SEO (What is It & How to Check)
Are you feeling the challenge of ranking on Google’s organic search results for a particular keyword? Don’t worry; we have got you covered! Keyword difficulty (KD) may not be the most buzzworthy topic in SEO (search engine optimization), but it’s a powerful metric with immense potential. By grasping KD, you can make informed decisions about…
Puja Sutar
How to Become an SEO Expert in 2024?
Almost 68% of digital experiences start with an online search. So, every business and brand wants to be a part of this world. However, having a website or creating a social media profile is not enough to drive success. You need to optimize various on-site and off-site elements to mark a strong online presence and…
Ashima Jain
Top 17 Off-Page SEO Techniques (SEO Off-Page Methods 2024)
When we talk about SEO, only a few things can be done on-site to optimize it and boost its search engine rankings. Marketers need to work on several off-page elements, too, for the success of the overall SEO strategy. Off-page SEO is vital to digital marketing, as it helps enhance brand visibility and credibility. Brand…
Search Engine Optimization (SEO) Specialist Job Description
One single Google search query can produce thousands of results, listing several links to websites, web pages, and content. Every business, brand, and website wants to appear in these search results, making search engine optimization (SEO) crucial. SEO helps businesses surge their search engine rankings and drive traffic to their websites. Hence, companies hire skilled…
Types of Backlinks in SEO (15 Different Off-Page Backlinks Types)
Backlinks- A highly loved and sought-after work in the digital space. Ask any marketer or business owner, and they will always want backlinks. They are like endorsements that can give your business an edge over your competitors and make your site more credible. When you get backlinks from top websites, it means they vouch for…
SEO Salary in India in 2024 (For SEO Freshers, SEO Executives, and Managers)
Are you all set to start your career as an SEO professional? Then, you certainly want to know the average salary an SEO expert can make in India. Right? This detailed guide will help you understand and evaluate the average SEO salary in India per month for different job roles and positions. You will learn…
Top SEO Project Ideas & Topics for 2024 (Beginners To Advanced)
Today, businesses must have a robust SEO strategy to attract organic traffic and boost their online presence. As a professional in the field, engaging in SEO projects is a great opportunity to showcase your knowledge and expertise. These projects enable you to apply your skills to real-world scenarios, demonstrating your ability to drive traffic, improve…
What Are Backlinks in SEO? Types, Examples, Benefits
Backlinks are inbound links that indicate traffic coming from other websites to yours. These links show that your website is popular and trusted by established businesses. Therefore, quality backlinks from reputed and high-authority websites have the potential to improve your rankings on search engines. There are various techniques for creating and acquiring backlinks. In this…
What Are Meta Tags in SEO? All Meta Tags Explained
Search engine optimization is the marketing practice to optimize content and websites to improve their online visibility and boost their search engine rankings. It comprises various digital marketing tactics and strategies, SEO meta tags being one of them. Meta tags are details added to the HTML document, which are not visible to users but provide…
What is Local SEO? Benefits, Ranking Factors, Process
In this era where we rely on the internet and smartphones for our daily basic requirements, a strong online presence, especially local search engine optimization, is crucial. Searches related to ‘near me’ are growing faster than searches that don’t include ‘near me’. In 2017, ‘near me’ searches grew 150% faster than others. This means that…