Top 14 Types of Email Marketing Campaigns in 2025
Every day, we open our laptops or mobiles to an influx of emails. Many of those emails come from stores that you forgot to unsubscribe to, many of which are spam, and a few contain pertinent information. With all the emails that people receive daily, it can be hard to make yours stand out from…
Puja Sutar
Digital Marketing Funnel (What It Is & How to Create)
Ever been curious about the secret path a customer takes before they buy a product or service in the digital world? It’s all about the fascinating concept of a funnel. In this blog, we will guide you through the digital marketing funnel, a powerful tool to help you connect with your audience at every stage…
Return on Ad Spend (ROAS): What is It & How to Calculate?
How do you measure the success of your digital marketing campaigns? Do you analyze conversion rates, click-through rates, cost per conversion, or your return on investment? While all of these are crucial metrics to measure, you may be missing out on one of the most crucial ones – ROAS, or return on ad spend- a…
Digital Marketing Growth In India (2025 Details)
If you randomly ask to name one of India’s booming industries, digital marketing will surely be one of the most popular answers. Yes! In India, the internet era has opened up unique possibilities. With over 900 million internet users, India boasts the second-largest online market globally. This massive digital landscape has fueled a phenomenal rise…
Keyword Stuffing in SEO: What is It, Types & How to Avoid
Have you got keywords? If you have too many, you might be keyword-stuffing. What is keyword stuffing? In search engine optimization (SEO), keyword stuffing is when you repeatedly use the same keyword or phrase, affecting the content’s readability and usability. If some keywords are good, then more must be better. That’s the simple logic behind…
Do follow vs. No follow Backlinks (Difference & Comparision)
Those new to SEO might wonder what all the commotion is about do follow links vs. no follow links. Confused? Don’t worry; we are going to clear it all up. One of the first things you need to learn about link-building is to differentiate between do follow and no follow links. While these two might…
The 5 D’s of Digital Marketing: Comprehensive Guide 2025
Do you consider yourself well-versed in digital marketing? It’s time to broaden your horizons. The world of digital marketing is ever-evolving, making it difficult to keep up with the latest trends and best practices. But to maximize your business’s growth and visibility, you must stay ahead of the competition. Planning to opt for a career…
Technical SEO Checklist 2025- A Complete Guide
SEO is an extensive concept; navigating it can be challenging and tedious. You have to understand and master a plethora of terminologies and algorithms. SEO includes various techniques and strategies, and technical SEO is one of them. It requires technical expertise and knowledge, so many marketers and website owners avoid it. However, this means missing…
Ashima Jain
How to Become a Social Media Manager in 2025? (5 Easy Steps)
They say if you do what you love, you will never work a day in your life. So, if you love spending time on social media, why not turn that into your career as a social media manager? Social media managers are at the helm as a spokespersons of a business on social media as…
Meta Title and Meta Description Length Guidelines 2025
Today, the Internet is flooded with websites and web pages, each offering useful information and solutions for users. With so many resources available online, finding your place can be a tough row to hoe. You get a few seconds to attract users and entice them to visit your page. For this, you have a simple…